Ed Talk TV Ep. 114: Lead magnets & how to use them to generate more leads (& ensure they are GDPR compliant!) with special guest Lesley Notton
Ed Talk TV Ep. 114: Lead magnets & how to use them to generate more leads (& ensure they are GDPR compliant!) with special guest Lesley Notton
Hi Ed! 🙂
Never ordered a burger at iHop! So…???
We don’t have that over here
Terrible idea especially if it’s temporary! Branding no-no!
Ohhhh! It’s a marketing campaign!
The only good thing is that people are talking about it and they say any publicity is good publicity!
The iHops in my area have always sold breakfast, burgers and so much more. So I’m not sure why they’re doing this short term. It’s just like Denny’s they specialized in breakfast but you knew they sold so much more.
Right? Same here at least last I checked.
I agree with Paula.
VP of marketing is either gonna get promoted or fired! 😂
VP of marketing is either gonna get promoted or fired!
It’s like how the Chevy Nova wouldn’t sell in Mexico! No va means “no go!” 😂
It’s like how the Chevy Nova wouldn’t sell in Mexico! No va means “no go!”
I LOVE that “99 problems but tech ain’t one now!”
Good to know. Thank you!
Love it ! Jay Z reference!
Hi Leslie!
Yay! 🇬🇧🇬🇧
Hi ya
Yep….
Lead magnet = Freebie (exchange for customer email address)
sorry cut out for a second
Do you think emails are still read as much now. My inbox is always so full
And if you guys need help with websites let me know 😉
Email marketing is 3X more affective than social media marketing
Great tip Ed… Reuse content
Repurpose 😊
Repurpose
Our favorite word!
Leadmagnets are a great testing tool for me to find out what people really want or are attached to. ( Some are successful, others not…but it’s all helpful knowledge for me)
Great point Lindsay!
Hahahaha… Good reaction Ed. “Woah, someone responded to me”
I haven’t done that in a FB group…but it’s good advice!!!. ( I’ve done in 1:1)😊
I haven’t done that in a FB group…but it’s good advice!!!. ( I’ve done in 1:1)
Tips coming in hot
Bring the heat every day
lol you know it! 😉
This is super helpful advice!
Ah this is fab. Thank you
Leslie dropping knowledge from across the pond!! 👏🏽💚
Leslie dropping knowledge from across the pond!!
Lol thanks! Hope you found it helpful!
I even hate the email they send to confirm that I unsubscribed! Just let me go! 😂
I even hate the email they send to confirm that I unsubscribed! Just let me go!
lol right?
How do you clean your list?
Ah ok will find that one
I am MailChimp will do that
Wow that’s ace
See, the struggle is real for all of us lol
I love Monday’s too. Thanks for this.
Thank you for an awesome show everyone! If you have any questions, please feel free to get in touch! 🙂 You can find me at Notton House Academy or my group, the Empowered Entrepreneurs Club! The 5 Day Lead Magnet Challenge starts June 31st and you can check it out here: https://www.nottonhouseacademy.com/5daykillerleadmagnet
Here are a couple of links to blog posts you may find helpful: ➡️https://www.nottonhouseacademy.com/blog/what-is-a-lead-magnet-why-do-i-need-one ➡️https://www.nottonhouseacademy.com/blog/how-to-promote-your-lead-magnet 🙂
Here are a couple of links to blog posts you may find helpful: https://www.nottonhouseacademy.com/blog/what-is-a-lead-magnet-why-do-i-need-one
And here is the one on Promoting your Lead Magnet! (part 2 coming soon!) https://www.nottonhouseacademy.com/blog/how-to-promote-your-lead-magnet
thank you so much! It was a pleasure having you on the show!
Excellent job Lesley and ED – thank you!
ihop vs ihob? strange
I’m not a branding expert but IMO when you have a recognizable brand, you better not change it without a lot of marketing. There are a lot of other ways to tell the world you have burgers.
I agree, branding no-no but good point about the news. HOWEVER, their brand is so big, they’ll be ok…..good or bad…
BUT, for brands that are not as big, this would be a HUGE no-no, especially if you are compared to tampons. #justsayin Yes! There are other ways to be clever.
Does ain’t bother your target market is the question.
Oh, but you look so cute with your finger with your eye. At least it isn’t up your nose! LOL!!!
I really need to remember to turn the questions I answer online into content.